A Few Do’s and Don’t’s of Author Self Promotion

Excellent advice from a reviewer/blogger on how authors can avoid being “that guy” on the internet.

the Little Red Reviewer

There was a neat panel at this year’s PenguiCon about author self promotion. I didn’t make it to the panel, but I wanted to, and I bet a lot of what I bring up in this blog post was mentioned there. Or at least I hope it was.

As a blogger, I’m on the receiving end of all that author self promotion. What authors put out there tends to end up in my inbox and in my twitter feed, and allows me to make a snap decision on if I’m going to give them 5 seconds, or a week of my life to read and then write an in depth review of their novel.

I’ve been blogging since mid 2010, and on twitter for about five years. I’ve seen plenty of author promotion – some of it effective, and some of it terrible.   Us blogger types can be harsher than…

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